Valhalla, N.Y., April 1, 2015 FUJIFILM North America Corporation announced today that Dr. Bruce Novich has been named Division President of FUJIFILM North America Corporation, Industrial and Corporate New Business Development Division (FNAC-IBD), effective April 1, 2015.


“Dr. Novich brings an extraordinary portfolio of professional experience, industry and academic relationships and a track record for innovation to this newly established division,” said Go Miyazaki, Corporate Vice President, FUJIFILM Corporation and President and Chief Executive Officer, FUJIFILM North America Corporation. “Under his leadership, we are confident that this new division will succeed in its mission of accelerating Fujifilm’s global business expansion by driving Fujifilm technologies and products into new and adjacent markets.”


Novich came to FUJIFILM Electronic Materials as part of the Fujifilm’s acquisition of Arch Chemical’s Microelectronic Materials Division, where he had a senior management position. Prior to his work at Arch Microelectronic Materials, Novich held R&D and business management positions within the Electronics and Specialty Materials Division at PPG Industries. Prior to PPG, he was the Vice President Research, Development and Engineering at CPS Technology Corporation, a company he cofounded in 1984 with several other MIT technologists.


Novich holds multiple bachelors and masters degrees from both Colgate University and the Massachusetts Institute of Technology. In 1984, he earned a Doctor of Science degree at MIT, prior to joining the MIT Department of Materials Science and Engineering as a Post-Doctoral Research Associate. Novich currently holds 22 United States patents, and more than 40 international patents, and has published more than 40 technical publications, and has received two R&D-100 Awards.


“The Industrial and Corporate New Business Development Division has a clear mission to connect Fujifilm’s fundamentally enabling technologies and product offerings to emerging market needs. I look forward to succeeding in this challenge, as part of a diverse global team of FUJIFILM innovators.” said Dr. Bruce Novich, division president, FUJIFILM North America Corporation, Industrial and Corporate New Business Development Division. “This new partnership with FNAC and the existing Fujifilm businesses will enable us to build on the established business infrastructure and commercial framework to immediately support customer technology innovation and their new product launches.


About Fujifilm

FUJIFILM North America Corporation, Industrial and Corporate New Business Development Division delivers new products which are derived from Fujifilm’s foundation technologies and products into new markets. In strong partnership with Fujifilm’s Research and Development Laboratories and aligned business units, this division is creating new solutions which customers require to advance their innovation.


FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of five operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. The Industrial and Corporate New Business Development Division delivers new products derived from Fujifilm technologies. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies. In the year ended March 31, 2014, the company had global revenues of $23.9 billion, at an exchange rate of 102 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.

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Matthew Schmidt


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