FUJINON ANNOUNCES ENDOSCOPY BUSINESS REALIGNMENT

FUJIFILM MEDICAL SYNERGIES WILL BRING ADDED STRENGTH

  

Wayne, New Jersey, June 28, 2010 – FUJINON INC. today announced that, effective July 1, 2010, its Endoscopy Division will be realigned as a subsidiary of FUJIFILM Medical Systems U.S.A., Inc. in a move designed to add strength and focus to Fujifilm’s healthcare businesses in the United States.

“There exist natural synergies between Fujinon and Fujifilm Medical that will allow for a more efficient overall internal business model.  With this collaboration, already rich with a history of innovation in products and services by both organizations, we will expand our collective presence in the healthcare arena,” said Hank Hayashi, president and CEO of FUJINON INC. “While we anticipate very exciting changes for our company in the mid-term it is important for our customers to understand that our day-to-day operations will remain the same.  Fujinon will utilize the additional strength and resources of its new relationship with Fujifilm Medical to provide industry-leading products, support, and services to each of its customers today, tomorrow, and in the future.” 

FUJIFILM Medical Systems U.S.A, Inc. is a leading provider of diagnostic imaging products and medical informatics solutions, which meet the needs of healthcare facilities. From digital x-ray systems, to the Synapse® brand of PACS, RIS and Cardiovascular products, to advanced women’s health imaging system, Fujifilm’s products are ideal for any size imaging environment.

For more than 35 years, FUJINON INC. has been a leader in the endoscopy market providing high quality, technologically advanced endoscopes to gastrointestinal endoscopists, pulmonologists, and surgeons.  The company was the first in the industry to introduce Super CCD high definition imaging technology and was the world's first company to develop an endoscope system capable of therapeutic intervention in the entire small bowel, the Double Balloon Endoscopy® System. 

The field of endoscopy, both flexible and surgical, is one of Fujifilm’s targeted growth business areas.  As a leading provider in this market, Fujinon will expand its business by increasing product development in the flexible endoscopy markets and, through domestic collaboration, the planned introduction of its minimally invasive surgical products.  This past April, FUJIFILM Holdings Corporation (Japan) announced a comprehensive, five-year, joint research agreement with Fox Chase Cancer Center, Philadelphia, PA. further demonstrating the global organizations’ commitment to growth in the United States. 

About FUJINON INC.
FUJINON INC., located in Wayne, NJ is a leading distributor of endoscopy equipment, providing sales, marketing and service support to the North American medical community. With a history of developing industry “firsts”, Fujinon is a state-of-the-art medical equipment provider, serving the gastroenterology and pulmonology markets in facilities of all sizes (ambulatory surgery centers, hospitals, private physician offices and teaching academic medical facilities). Fujinon is committed to improving the field of endoscopy for the healthcare professional and the patients they treat. For more information call 800-490-0661or visit www.fujinonendoscopy.com

About FUJIFILM Medical Systems U.S.A., Inc.
FUJIFILM Medical Systems U.S.A., Inc. is a leading provider of diagnostic imaging products and medical informatics solutions to meet the needs of healthcare facilities today and well into the future. From an unrivaled selection of digital x-ray systems, to the Synapse® brand of PACS, RIS and Cardiovascular products, to advanced women’s health imaging systems, Fujifilm has products that are ideal for any size imaging environment. FUJIFILM Medical Systems U.S.A., Inc. is headquartered in Stamford, CT.  For more information, visit www.fujimed.com.

Contact:
Lucia Pintauro
Fujinon Inc.
(800) 385.4666, ext. 461
lucia.pintauro@fujinon.com